The sports media world is always changing. To keep up, you must live in the digital space. Many of you already do but need help with making that digital space pay. That’s where this guide comes in.
When I first dreamed up MLB Injury News, I had no idea what I was doing. I had written a blog before, but I wasn’t sure how to make it profitable. The methods in this guide are what helped me turn one little idea into something so much bigger, and I want to share those methods with every writer out there.
-Justin Hunter, author and founder of Sports Injury Alert and Sports Rumors Alert
Whether you’re just getting started, or you’ve been writing for years, you have to know how to promote, hire, edit, and most importantly profit. That last piece is usually what’s missing from today’s digital journalist or sports blogger. It’s easy to write for free. It’s hard to turn that time commitment into something that provides a return on investment.
The survival of quality news calls for a new approach to writing and reporting. Inspiration could come from blogging and magazine storytelling and also bring back memories of the 70s new journalism movement.
-The Guardian, Feb 18, 2013